Helping your customers see their progress towards volume discounts
We recently found average order value from trade buyers when placed through Sellar was 6% higher than those placed through traditional channels (phone, email). That's great. Helping you to grow sales is what we're here to do.
One strategy for increasing basket sizes is to upsell by offering volume discounts. And with this recent update, we're making your customers aware of these great deals that you offer, and when they are within reach!
When ordering via your storefronts, your customers will now see their progress towards any relevant volume discounts immediately after adding products to their basket. This timely information becomes super useful when a customer has, perhaps, added 2 kegs to their basket but adding another one would get them 5% off.
In addition to this, any progress towards exceeding a free delivery threshold or meeting order requirements (minimum order quantity, minimum order value) will be displayed as a progress bar.
A benefit of using Sellar to power your trade sales is that you get a fully interactive availability list out of the box. Interactivity is something which we've focussed on and taken advantage of with this update. It's the kind of benefit which you can't (elegantly) get from a spreadsheet or PDF equivalent.
We believe these small yet helpful improvements are what deliver a better customer experience overall. So expect several more improvements to storefronts to be drip-fed over the coming weeks and months.