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CDPpluginNew feature
3 months ago

Activate BlueConic segments in Attentive for SMS and email programs

A native Attentive connection lets you export profile data from BlueConic segments to Attentive on a schedule — keeping subscriber records enriched and aligned with your CDP.

Retail and e-commerce marketers using Attentive for SMS and email programs have had to rely on manual CSV exports, one-off API scripts, or iPaaS flows to sync subscriber data with BlueConic. These approaches are slow to maintain, error-prone, and difficult to keep aligned with segment membership and consent context.

BlueConic now ships a native Attentive connection. On scheduled runs, it exports profiles from a selected BlueConic segment to Attentive via the bulk user attributes API — creating or updating subscriber records with mapped profile fields including name, location, demographics, and custom attributes. Delta detection means unchanged profiles are skipped on subsequent runs. Optionally, new subscribers can be enrolled in SMS or email programs during the export using an Attentive sign-up source ID.

Benefits:

  • Exports BlueConic segment profiles to Attentive on a scheduled, repeatable basis — no custom pipeline required
  • Matches on phone and email; maps standard and custom attributes with data processor support
  • Delta detection ensures only changed profiles are exported on subsequent runs
  • Optionally subscribes new users to SMS or email during export

To learn more, read our documentation.