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BlueConic Product Updates

See the latest features, improvements, and product updates.

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CDP
12 months ago

MCP Public Server

Let AI agents act intelligently — no local setup required.

The MCP Public Server allows AI agents to connect securely to your BlueConic tenant without any local installation. Hosted by BlueConic and accessible via /mcp, it enables agents to retrieve real-time configuration and context (read-only) using the open Model Context Protocol (MCP) standard.

Built on BlueConic’s public REST APIs, this release extends secure, standards-based access for agents — powering automated audits, analysis, and reporting. It’s a simple, scalable way to activate AI-driven operations across the Customer Growth Engine™ without human UI interaction or local maintenance.

Benefits:
 • Provides AI agents with secure, read-only tenant access
 • Eliminates local server setup and maintenance
 • Supports scalable, standards-based automation

To learn more, read our documentation.

CDP
12 months ago

Public GET REST APIs for Configuration Objects

Expand control, accelerate automation, and unlock tenant visibility.

New GET REST APIs make it easy to programmatically retrieve BlueConic configuration data — including Dialogues, Lifecycles, Listeners, and more — directly via REST. These endpoints eliminate manual exports and scripting, enabling deeper integration with external systems and MCP-based automation.

This release gives developers and admins full visibility into tenant configurations, laying the foundation for scalable operations, configuration auditing, and Infrastructure-as-Code workflows. It’s another step toward composable, automated growth operations across the Customer Growth Engine.

Objects now accessible via GET: Dialogues, Lifecycles, Objectives, Group Types, Notebooks, Plugins, Listeners, Connections, Timeline Event Rollups, Event Types, Run History, and Group Properties

Benefits:
 • Enables automated configuration auditing and MCP integrations
 • Accelerates the shift to Infrastructure as Code
 • Reduces reliance on manual exports and legacy processes

Full documentation available soon at rest.apidoc.blueconic.com
 

CDP
12 months ago

AI Agent Connection (Public Preview)

Automate insight, alerts, and audits — all inside your tenant.

The AI Agent Connection brings automation and intelligence directly into your BlueConic environment. Define custom agents that securely analyze configuration and customer data to surface insights — from tenant audits and data quality checks to real-time alerts — delivered straight to your inbox.

Run agents on demand or on a schedule to automate insights without relying on external tools. Powered by the MCP server, this connection gives marketers and admins a secure, in-platform way to scale intelligence, automate monitoring, and ensure compliance — while keeping data private and under your control.

Benefits:
 • Automates audits, alerts, and analysis across your tenant
 • Runs securely in-platform for enhanced privacy and control
 • Frees teams from manual checks and external monitoring tools

To learn more, read our documentation. 

CDP
12 months ago

SFTP Lifecycle Thresholds

Automate lifecycle campaigns with precision and pace.

SFTP Lifecycle Thresholds give marketers greater control over how customer data flows through lifecycle campaigns. With built-in rules and frequency limits, teams can prevent overexposure and keep outreach aligned to customer intent — all without manual monitoring. The result: smarter timing, better engagement, and continuous growth momentum.

Benefits:

  •  Automates lifecycle-driven exports
  •  Improves timing accuracy and consistency
  •  Reduces manual oversight to sustain growth velocity

To learn more, read our documentation.

CDP
12 months ago

Recommendations as Event Dialogue

Deliver personalized growth moments across every channel.

Recommendations as Event Dialogue brings BlueConic’s real-time personalization engine to mobile and connected TV. Developers can now render AI-driven recommendations directly in apps — no web logic or extra development required. It’s a faster, smarter way to deliver relevant content across Android, iOS, Flutter, and Roku, driving higher engagement and conversion throughout the customer journey.

Benefits:

  •  Simplifies personalization deployment across channels
  •  Increases engagement and conversion rates
  •  Ensures a unified experience that accelerates customer growth

To learn more, read our documentation. 

CDP
12 months ago

Expanded Support for Mobile and CTV

Extend growth acceleration to every screen.

With new SDK updates, BlueConic now connects mobile and CTV experiences to your Customer Growth Engine. The Flutter SDK unifies iOS and Android integrations, while the Roku SDK and Behavior & Scoring Listeners make setup faster and engagement tracking richer. Marketers can now collect data and personalize experiences seamlessly across every touchpoint, accelerating cross-channel conversion and retention.

Benefits:

  • Reduces integration time from hours to minutes
  •  Expands first-party data collection and personalization reach
  •  Drives higher engagement across mobile and streaming channels

To learn more, read our documentation on the Flutter SDK, and the Roku SDK. 

CDP
12 months ago

GenAI-Powered Timeline Event Rollups

Turn behavioral data into insight, segmentation, and activation — faster.

GenAI Rollups make it easy to create complex data aggregations from timeline and behavioral events using natural language. Simply describe what you need — like “show average order value for loyalty tier three” — and the system generates the underlying SQL automatically.

This accelerates configuration and expands what teams can do with their data — from advanced analytics and behavioral insights to audience segmentation and activation workflows — all without relying on engineering. Once configured, rollups run automatically for all relevant profiles, scaling analysis and activation across the Customer Growth Engine.

Benefits:
 • Builds rollups for behavioral and timeline data without SQL
 • Powers insights, segmentation, and activation in one workflow
 • Reduces technical dependencies and speeds up complex configuration

To learn more, read our documentation.

BlueConic Experiences
12 months ago

Multi-Select Element Control

Launch more, build faster — scale growth without adding hours.

Campaign creation just got a major speed boost. Multi-Select Element Control lets marketers edit multiple elements at once — applying consistent styling, fonts, and colors in a single step. Once you’ve finalized your design on an element or group of elements, you can save even more time by asking the AI Building Agent to apply it across the rest of your experience. This enhancement helps teams launch faster, stay on-brand, and focus their time on optimizing results that drive growth.

Benefits:

  • Cuts campaign build time in half
  • Ensures brand consistency across experiences
  • Frees teams to focus on performance acceleration

To learn more, read our documentation. 

BlueConic Experiences
12 months ago

Experience Tagging for Analytics

Flexible, AI-ready reporting that reveals what’s driving growth.

Global teams can now tag and filter Experiences to organize reporting by any dimension — from experience type and product line to geography or brand hierarchy. These are just examples; each organization can define tags in the way that best reflects its business structure and analytics strategy.

Tags are also fully recognized by the AI Insights Agent, enabling instant filtering, slicing, and performance comparisons across campaigns, brands, or markets. The result: faster visibility into what’s working, where to optimize, and how to accelerate growth across every customer touchpoint.

Benefits:

  •  Enables flexible roll-up reporting across Parent and Child Brands
  •  Simplifies cross-team visibility and reduces manual data prep
  •  Unlocks faster, AI-powered insights to guide growth decisions

To learn more, read our documentation.

CDPNew feature
a year ago

Python and REST APIs for Content and Product Stores

You can now use official Python and REST APIs to create, read, update, and delete (CRUD) items in Content and Product Stores. These APIs are designed to support scalable AI-driven workflows—like sentiment tagging, metadata enrichment, and bulk content operations, that previously depended on private endpoints or manual CSV uploads.

Key benefits:

  • Automate GenAI pipelines from notebooks or scripts.
  • Eliminate reliance on private or unsupported endpoints.
  • Accelerate time-to-value for product recommendations, scarcity messaging, and taxonomy tagging.

To learn more, read our documentation.