BlueConic Experiences now reads your campaign copy and proposes mappings for both profile attributes and product feeds — so you spend less time configuring and more time activating data.

Attribute mapping has always been a critical step in activating data from experiences — but it's been a manual, time-consuming process, especially for campaigns with many questions and answer choices. Marketers and builders shouldn't have to guess at the right structure; they should be able to map confidently and fast.

The AI agent can now handle this across both mapping flows in the experience's editor. On the Map Attributes page, AI reads your campaign copy — question text, answer labels, screen names — and proposes the most appropriate attribute mappings. You can provide format instructions to enforce naming conventions, map an entire campaign at once, and let AI create new attributes on the fly when the right one doesn't exist yet. In the Product Feed Logic tab, the same intelligence applies: AI suggests how your feed's custom headers and values should map to screen responses, reducing the manual work of configuring logic across complex product catalogs.

All suggestions surface inline in the editor — no context switching required.

Benefits:

• Accelerates mapping for both profile attributes and dynamic product feeds
• Enforces consistent naming conventions by accepting custom format instructions
• Creates new attributes on the fly when existing ones don't fit
• Reduces manual effort configuring product feed logic across complex, multi-question campaigns

Learn more: Map a product feed to an experience | Attributes overview