Automatically select the right experience for every visitor — across all your Dialogues.

BlueConic has long supported optimization within a single Dialogue by selecting the best-performing variant. But which Dialogue to show in the first place? That decision has historically relied on static rules, manual setup, or custom notebooks. Next Best Action (NBA) for Dialogues changes the equation entirely. An AI agent now evaluates multiple Dialogues — each with their own variants — and selects the specific experience most likely to maximize a defined goal, like conversion rate or revenue, for each individual visitor in real time.

The agent monitors outcomes, learns from previous decisions, and continuously refines its logic without manual intervention. Configuration happens through a Notebook, where users define their optimization goal, choose which Dialogues to include, and specify profile properties for prediction. The result is a decisioning layer that moves beyond variant testing into intelligent, cross-Dialogue orchestration — making every customer interaction smarter.

Benefits:

• Optimizes across Dialogues, not just within a single message variation
• Increases revenue by automatically prioritizing high-value experiences per visitor
• Continuously learns and improves without requiring manual rule updates
• Fully integrated into BlueConic's existing Dialogue system

To learn more, read our documentation.