Upcoming Communication Compliance Changes (Effective Jan 5)
UPDATE: Communication Compliance (Notification Management)
MoeGo is introducing a new compliance system to help businesses manage SMS and email notifications in line with U.S. regulations.
Why it matters: Protects your business from legal risk while giving pet parents clear control over marketing communications.
What to expect:
- Existing notification settings stay the same at launch
- You’ll have 1 month (Jan 5–Feb 5) to re-opt-in pet parents for marketing SMS
- New tools to collect consent via one-time SMS links or written authorization
- After the window ends, clients without consent are automatically opted out of marketing SMS